Marketing Tools

Business automation refers to the use of technology and software systems to streamline and automate various processes and tasks within an organization. It involves the implementation of tools and systems that can perform repetitive and manual tasks, reducing the need for human intervention and increasing operational efficiency. Business automation can encompass a wide range of functions, including but not limited to workflow management, data entry and processing, customer relationship management, inventory management, and marketing campaigns. By automating these processes, businesses can save time, reduce errors, improve productivity, and free up resources to focus on more strategic and value-added activities. Automation also enables organizations to scale their operations more easily, adapt to changing market demands, and enhance overall business performance.

Stop using email campaigns as a way to inundate your prospects and clients!  With Keap’s Logic Based  campaigns you can control what information a prospect or client gets based on their actions.

It drives us crazy when we buy concert tickets and then get emails saying, “Buy your concert tickets.” We already have!  If they were to say, “Hey we see you bought your concert tickets, want to bring a friend for 1/2 price? Click Here!” Well then, we would be much more likely to open the email and buy a second ticket!  Wouldn’t you?  What do you think your prospects and customers would do?

People have different buying styles than they did even three years ago.  It’s up to you to understand them and adjust your systems accordingly.